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Profit Margin Calculator

Free profit margin calculator for businesses. Calculate gross margin, net margin, and markup from cost and revenue. Three modes: margin from revenue, selling price from margin, and max cost from margin. Includes industry benchmarks and margin vs markup explanation.

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How to Use Profit Margin Calculator

  1. 1Choose calculation mode: margin, selling price, or max cost.
  2. 2Enter your known values (cost, revenue, or desired margin).
  3. 3View gross margin, net margin, and markup percentages.
  4. 4Compare with industry benchmarks.

Frequently Asked Questions

Margin is profit as a percentage of selling price: (Price - Cost) / Price. Markup is profit as a percentage of cost: (Price - Cost) / Cost. A 50% markup gives a 33% margin. A 100% markup gives a 50% margin. They're related but not the same.

It varies by industry. Software/SaaS: 70-90% gross margin. Retail: 25-50%. Restaurants: 3-9% net. Manufacturing: 10-20%. Service businesses: 15-40%. Compare to your specific industry, not across industries.

Either increase price (if market allows), reduce cost of goods (negotiate with suppliers, improve efficiency), reduce operating expenses, or increase volume to get economies of scale. Most successful businesses focus on all four.

Yes, the Profit Margin Calculator is 100% free to use with no limitations. There is no registration required, no daily usage caps, and no hidden fees. You can use it as many times as you need.

The Profit Margin Calculator uses industry-standard formulas and algorithms to deliver reliable results. While the tool is designed for accuracy, results should be used as estimates and guidance. For critical decisions, always consult a qualified professional.

Yes, the Profit Margin Calculator is fully responsive and works perfectly on smartphones, tablets, and desktop computers. Simply open NexTool in your mobile browser and navigate to the tool — no app download required.

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About Profit Margin Calculator

Free profit margin calculator for businesses. Calculate gross margin, net margin, and markup from cost and revenue. Three modes: margin from revenue, selling price from margin, and max cost from margin. Includes industry benchmarks and margin vs markup explanation.

NexTool's Profit Margin Calculator is completely free to use with no sign-up required. Your data is processed directly in your browser and never sent to our servers, ensuring complete privacy and instant results.

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Calculate margin from cost and revenue
Enter your values above to calculate profit margins in real time.
Margin vs. Markup: What's the Difference?
Profit Margin
Percentage of the selling price that is profit.
Margin = (Price - Cost) / Price x 100
Example: Sell for $100, cost $60 = 40% margin
Markup
Percentage of the cost that is added as profit.
Markup = (Price - Cost) / Cost x 100
Example: Sell for $100, cost $60 = 66.7% markup
Common confusion: A 50% markup does NOT equal a 50% margin. A 50% markup on a $100 cost gives a $150 selling price, which is only a 33.3% margin. Margin is always lower than markup for the same product.
Margin / Markup Conversion
MarginMarkup
10.0%11.1%
15.0%17.6%
20.0%25.0%
25.0%33.3%
30.0%42.9%
33.3%49.9%
40.0%66.7%
50.0%100.0%
Typical Profit Margins by Industry
IndustryGross MarginNet Margin
Software / SaaS70–90%15–35%
Retail (General)25–50%2–5%
Retail (Luxury)55–75%8–15%
Restaurants55–65%3–9%
Manufacturing25–35%5–10%
E-Commerce40–60%5–15%
Healthcare50–65%5–15%
Construction15–25%2–8%
Consulting50–80%15–25%
Real Estate30–50%10–20%
These are approximate ranges. Actual margins vary by company size, region, and business model.
How Profit Margins Are Calculated
Gross Profit Margin
Gross Margin = (Revenue - Cost of Goods Sold) / Revenue x 100
Measures profitability after direct production costs. Does not include operating expenses, taxes, or interest.
Net Profit Margin
Net Margin = (Revenue - COGS - Operating Expenses) / Revenue x 100
The bottom line: what percentage of revenue remains as profit after all expenses.
Markup Percentage
Markup = (Selling Price - Cost) / Cost x 100
How much above cost you charge. Useful for pricing, but not the same as margin.