NexTool
For Financial Advisors

Grow Your Financial Advisory Practice with NexTool

Connect with 50,000+ monthly visitors actively seeking financial guidance. Convert calculator users into long-term clients.

50,000+
Monthly Visitors
2,400+
Financial Tools
500+
Advisor Searches/Day

Why Advisors Choose NexTool

Our visitors are already thinking about their finances. They use our calculators, realize they need help, and look for a trusted advisor.

Qualified Leads

Pre-screened prospects matching your specialties. Our visitors are already engaged with financial tools, making them higher-quality than cold leads.

Verified Badge

Stand out with our trust verification seal. We verify all credentials against BrokerCheck and the CFP Board, building confidence before first contact.

Enhanced Profile

Rich profiles with reviews, credentials, and services. Showcase your expertise, certifications, and client testimonials on a professional page.

Analytics Dashboard

Track profile views, leads, and conversion rates. Get monthly reports with actionable insights to optimize your listing performance.

Priority Placement

Appear first in search results for your area. Professional and Premium members get boosted visibility in location and specialty searches.

Custom Landing Page

Dedicated page optimized for your practice. Premium members get a fully customizable, SEO-optimized landing page with your branding.

How It Works

Get up and running in minutes. Start receiving qualified leads within days.

1

Create your verified profile

Submit your credentials and we verify them against BrokerCheck, the CFP Board, and regulatory databases within 2-3 business days.

2

Choose your specialties and service area

Select from 10 specialty categories and set your geographic coverage. We match you with prospects looking for your exact expertise.

3

Start receiving qualified leads

When prospects match your criteria, you get instant notifications with their name, contact info, financial needs, and asset range.

4

Grow your practice with data-driven insights

Track profile views, lead sources, and conversion rates. Use monthly analytics to optimize your listing and maximize ROI.

Calculate Your ROI

See why NexTool delivers the highest ROI of any advisor marketing channel. Adjust the inputs to match your practice.

Calculate Your ROI

Adjust the sliders to see your estimated return from NexTool leads.

$250,000
$50K$2M
1%
0.25%2%
15%
5%50%
Leads per month15
New clients per year27.0
Annual investment$1,200
Monthly revenue from leads$5,625

Estimated Annual Revenue

$67,500 on $1,200 investment

5525%
ROI

Estimated based on your inputs. Actual results will vary. Revenue shown is recurring annual advisory fee revenue from new clients acquired through NexTool.

Simple, Transparent Pricing

No hidden fees. No long-term contracts. Cancel anytime. 30-day money-back guarantee.

Starter

$50/month

Get started with a basic listing and start receiving leads.

Basic directory listing
Up to 5 leads per month
Email lead notifications
Standard profile page
Client review collection
Verified advisor badge
Featured listing placement
Priority search results
Analytics dashboard
Phone support
Dedicated account manager
Custom landing page
Get Started
Most Popular

Professional

$100/month

Stand out with featured placement and more leads.

Featured badge on listing
Up to 15 leads per month
Priority search placement
Enhanced profile page
Monthly analytics reports
Phone support
Specialty page placement
Client review collection
Verified advisor badge
Unlimited leads
Dedicated account manager
Custom landing page
API access
Quarterly strategy calls
Go Professional

Premium

$200/month

Maximum visibility and unlimited qualified leads.

Top placement in all searches
Unlimited leads per month
Dedicated account manager
Custom landing page
Full analytics dashboard
API access for lead data
Quarterly strategy calls
Premium profile with video
A/B testing on profile
State & specialty features
Verified advisor badge
Go Premium

What Advisors Are Saying

NexTool has been a game-changer for our practice. Since joining 6 months ago, I have received 12 qualified leads per month. Three became clients with a combined $2.5M in AUM. The ROI is incredible compared to any other marketing channel we have tried.

Sarah Mitchell, CFP

Mitchell Wealth Advisors

New York, NY

$2.5M in new AUM

The quality of leads from NexTool is significantly higher than other directories. Prospects come in already educated about financial planning thanks to the calculator tools. I have added 8 new clients in 6 months without spending a dime on Google Ads.

James Rodriguez, CFP, CPA

Rodriguez Financial Group

Los Angeles, CA

8 new clients in 6 months

The verified badge and detailed profile build trust before prospects even contact me. My close rate on NexTool leads is 40% compared to 15% from other sources. The analytics dashboard helps me understand exactly which specialties drive the most leads.

Michael Thompson, CFP

Thompson & Associates

Chicago, IL

40% lead conversion rate
All advisors undergo verification
30-day money-back guarantee
Cancel anytime — no contracts

Apply to Be Listed

Fill out the form below and we will review your application within 2-3 business days. Start your 14-day free trial of the Professional plan.

Select all that apply

Select up to 5 specialties

By applying, you agree to our Terms of Service and Privacy Policy. Your 14-day free trial begins upon approval.

Frequently Asked Questions

How do I receive leads?

When a prospective client submits a consultation request through your profile, you receive an instant email notification with their name, contact info, financial needs, and asset range. You can also view and manage all leads in your advisor dashboard.

What qualifications do I need to be listed?

We require at least one recognized financial credential (CFP, CFA, CPA, ChFC, CLU, etc.) and active registration with the SEC, FINRA, or state regulatory body. We verify all credentials before listing.

Can I cancel at any time?

Yes, all plans are month-to-month with no long-term contracts. You can cancel, upgrade, or downgrade at any time from your dashboard. We also offer a 10% discount for annual billing.

How long does the verification process take?

Most applications are reviewed and verified within 2-3 business days. We check your credentials against BrokerCheck, the CFP Board, and other regulatory databases to ensure accuracy.

What makes NexTool different from other advisor directories?

NexTool visitors are actively using financial calculators, meaning they are already thinking about their finances when they find your profile. This results in much higher-quality leads compared to passive directories like SmartAsset or WiserAdvisor.

Do you offer a free trial?

Yes, we offer a 14-day free trial of the Professional plan so you can experience the platform before committing. No credit card required to start your trial.

What is the average cost per lead?

Based on our Professional plan at $100/month with an average of 15 leads, your cost per lead is approximately $6.67. Compare that to $50-$200+ per lead from Google Ads or SmartAsset. Our leads also convert at a much higher rate because prospects are pre-engaged with financial tools.

Can I control which types of leads I receive?

Absolutely. You set your specialties, minimum AUM threshold, geographic area, and preferred client type. We only send you leads that match your criteria, so you never waste time on unqualified prospects.

Ready to Grow Your Practice?

Join 50+ advisors already receiving qualified leads from NexTool. Start your 14-day free trial today — no credit card required.

Apply Now — Start Getting Leads