Margin is the percentage of the selling price that is profit. Markup is the percentage added to the cost to get the selling price. Margin is always lower than markup for the same product.
| Price Change | Selling Price | Margin % | Profit |
|---|---|---|---|
| -20% | $80.00 | 37.50% | $30.00 |
| -10% | $90.00 | 44.44% | $40.00 |
| -5% | $95.00 | 47.37% | $45.00 |
| 0% (current) | $100.00 | 50.00% | $50.00 |
| +5% | $105.00 | 52.38% | $55.00 |
| +10% | $110.00 | 54.55% | $60.00 |
| +20% | $120.00 | 58.33% | $70.00 |
| Margin % | Markup % | Visual |
|---|---|---|
| 10% | 11.1% | |
| 20% | 25.0% | |
| 30% | 42.9% | |
| 40% | 66.7% | |
| 50% | 100.0% | |
| 60% | 150.0% | |
| 70% | 233.3% | |
| 80% | 400.0% | |
| 90% | 900.0% |